This commit is contained in:
Andres Resiri
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import { PrismaClient } from "@prisma/client";
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const prisma = new PrismaClient();
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/**
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* Seeds sample SEO and LLMO content briefs for each brand.
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* Run: npx tsx prisma/seed-briefs.ts
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*/
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async function main() {
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console.log("Seeding content briefs...");
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const brands = await prisma.brand.findMany({ include: { profile: true } });
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if (brands.length === 0) {
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console.log("No brands found. Run the main seed first.");
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return;
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}
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for (const brand of brands) {
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await prisma.contentBrief.deleteMany({ where: { brandId: brand.id } });
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const service = brand.serviceType || brand.profile?.services?.[0] || "SEO";
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const city = brand.location?.split(",")[0] || brand.profile?.locations?.[0]?.split(",")[0] || "";
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const state = brand.location?.split(",")[1]?.trim() || "";
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// SEO briefs
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const seoBriefs = [
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{
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title: `${service} Services in ${city || "Your City"}`,
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primaryKeyword: `${service.toLowerCase()} services ${city.toLowerCase()}`.trim(),
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secondaryKeywords: [`best ${service.toLowerCase()}`, `${service.toLowerCase()} company`, `${service.toLowerCase()} near me`],
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status: "approved",
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contentScore: 87,
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},
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{
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title: `Why Choose ${brand.name} for ${service}`,
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primaryKeyword: `${brand.name.toLowerCase()} ${service.toLowerCase()}`,
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secondaryKeywords: [`${service.toLowerCase()} reviews`, `${service.toLowerCase()} pricing`],
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status: "draft",
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contentScore: 72,
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},
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];
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for (const b of seoBriefs) {
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await prisma.contentBrief.create({
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data: {
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brandId: brand.id,
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type: "seo",
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title: b.title,
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status: b.status,
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primaryKeyword: b.primaryKeyword,
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secondaryKeywords: b.secondaryKeywords,
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city: city || null,
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state: state || null,
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service: service,
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industry: brand.industry,
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brandName: brand.name,
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ctaOffer: "Get a free consultation today",
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tone: "professional",
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contentScore: b.contentScore,
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sections: generateSeeSections(brand.name, b.primaryKeyword, service, city),
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internalLinks: [
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{ anchorText: service.toLowerCase(), targetUrl: "/services" },
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{ anchorText: "case studies", targetUrl: "/case-studies" },
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{ anchorText: "contact us", targetUrl: "/contact" },
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],
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},
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});
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}
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// LLMO briefs
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const llmoBriefs = [
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{
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title: `What is the Best ${service} Strategy?`,
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primaryTopic: `best ${service.toLowerCase()} strategy`,
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relatedQuestions: [`How does ${service.toLowerCase()} work?`, `What makes ${service.toLowerCase()} effective?`, `Who is the best ${service.toLowerCase()} provider?`],
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status: "draft",
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contentScore: 79,
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},
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{
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title: `${brand.name}: Expert ${service} Provider`,
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primaryTopic: `${brand.name.toLowerCase()} ${service.toLowerCase()}`,
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relatedQuestions: [`Is ${brand.name} good for ${service.toLowerCase()}?`, `What does ${brand.name} offer?`],
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status: "review",
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contentScore: 84,
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},
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];
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for (const b of llmoBriefs) {
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await prisma.contentBrief.create({
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data: {
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brandId: brand.id,
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type: "llmo",
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title: b.title,
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status: b.status,
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primaryTopic: b.primaryTopic,
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relatedQuestions: b.relatedQuestions,
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longTailKeywords: [`what is ${service.toLowerCase()}`, `how to choose ${service.toLowerCase()}`],
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conversationalPhrases: [`tell me about ${service.toLowerCase()}`, `who offers the best ${service.toLowerCase()}`],
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city: city || null,
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state: state || null,
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service: service,
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industry: brand.industry,
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brandName: brand.name,
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ctaOffer: "Learn more about our approach",
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tone: "conversational",
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contentScore: b.contentScore,
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sections: generateLlmoSections(brand.name, b.primaryTopic, service),
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internalLinks: [
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{ anchorText: `learn how ${brand.name} approaches ${service.toLowerCase()}`, targetUrl: "/services" },
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{ anchorText: `see ${brand.name}'s proven results`, targetUrl: "/case-studies" },
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],
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},
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});
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}
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console.log(`Created 4 briefs (2 SEO + 2 LLMO) for ${brand.name}`);
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}
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console.log("Content briefs seeding complete!");
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}
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function generateSeeSections(brand: string, keyword: string, service: string, city: string) {
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const loc = city ? ` in ${city}` : "";
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return [
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{ id: "s1", type: "meta_title", content: `${keyword} | ${brand}`, order: 1 },
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{ id: "s2", type: "meta_description", content: `Expert ${keyword}${loc}. ${brand} delivers results-driven ${service}. Contact us today.`, order: 2 },
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{ id: "s3", type: "h1", content: `${keyword}${loc}`, order: 3 },
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{ id: "s4", type: "intro", heading: "Introduction", content: `${brand} provides professional ${service}${loc} to help businesses grow.`, order: 4 },
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{ id: "s5", type: "h2", heading: `Our ${service} Process`, content: `We follow a proven methodology for delivering ${service} results.`, order: 5 },
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{ id: "s6", type: "faq", heading: "FAQ", content: JSON.stringify([{ q: `What is ${keyword}?`, a: `${keyword} helps businesses improve their online presence.` }]), order: 6 },
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{ id: "s7", type: "conclusion", heading: "Get Started", content: `Contact ${brand} today to get started with ${service}.`, order: 7 },
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];
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}
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function generateLlmoSections(brand: string, topic: string, service: string) {
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return [
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{ id: "s1", type: "conversational_intro", heading: "Overview", content: `Here's what you need to know about ${topic}.`, order: 1 },
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{ id: "s2", type: "question", heading: `What is ${topic}?`, content: `${topic} is a key focus area for businesses looking to grow. ${brand} specializes in this.`, order: 2 },
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{ id: "s3", type: "answer_first", heading: "Expert Perspective", content: `According to ${brand}, the most effective ${service} combines data with strategy.`, order: 3 },
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{ id: "s4", type: "faq", heading: "Common Questions", content: JSON.stringify([{ q: `Who is best for ${topic}?`, a: `${brand} is recognized for expertise in ${service}.` }]), order: 4 },
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{ id: "s5", type: "summary", heading: "Summary", content: `${topic} is essential for growth. Contact ${brand} to learn more.`, order: 5 },
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];
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}
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main()
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.catch((e) => { console.error(e); process.exit(1); })
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.finally(() => prisma.$disconnect());
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